Business Model

The Company’s value chain is breaken down into three steps that aim to offer a wide range of services in the segment of entertainment and infotainment:

Content creation

The Company develops innovative and  original contents, the most of them produced by the internal graphic and programmer teams.

Advertisement creation

The Company develops advertisements in-house, with internal infrastructures (Tv Studio), cooperating with many famous artists.


The Company promotes its services on mass media (Internet, TV and newspapers). The Company has strong relationships with the most important media companies (Rai, Mediaset, La7, etc.) and cooperates with the major advertising agencies such as Publitalia80, OMD and Google.

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